Pacific University Study on HVID
Studies show that 27% (1/4 of your patient base) of contact lens fittings fall outside standard parameters. Therefore, they would benefit from a smaller or larger diameter lens.
This might also contribute to the steady drop out rate we have seen over the last 25 years despite the huge strides in contact lens designs and materials.
Additional HVID findings
To further substantiate the above findings, we conducted our own internal clinical evaluation on HVID and comfort. We measured 450 patients’ HVID and asked them to rate the comfort level of their contact lens. Like Pacific University, our findings showed that 25% of patients fall outside standard parameters. In addition, we found that these 25% of patients had comfort issues. 37% of patients with HVID less than or equal to 11.3 and 53% of patients with HVID greater than or equal to 12.3 reported a level of discomfort with their contact lens.
What does this mean for your practice???
The contact lens drop out rate has averaged 16% -30% – and the number one reason patients drop out of contact lenses is due to discomfort. Are you aware of how many patients you are loosng? When a patient drops out of contacts, are you also losing a referral? The numbers can be surprising…
16% can mean a lot of money lost
Average annual revenue generated by a CL patient is $326
Average single doctor practice sees 3,200 patients annually
25% are CL patients = 800 patients
16% drop out: 128 x $326 = $42,000
Average lifetime of a patient is 24 years
$42,000 x 24 = $1,008,000 lost revenue
The good news is... you can reverse these numbers!
Improving patient comfort with a lens that fits correctly is an easy solution – simply incorporate 13.6 and 14.8 into your practice and give 100% of your patients the all day comfort they want – and deserve. Get started – simply complete the form below or call us at 877.336.2482.